As a past Research Director for KLAS Research I’ve been asked about the decision I made to come to StatRad. In my four years at KLAS I headed up the research and consulting of several areas within the radiology space. My favorite was teleradiology. My work consisted of helping improve healthcare by honestly, accurately, and impartially measuring vendor performance. I became aware of the very limited amount of dollars in healthcare and formed the personal goal of seeing that those dollars were spent in the best possible way. I consulted with hospital departments, radiology groups, large health systems, and various medical societies to ensure that they made the most informed decisions possible. I headed up performance studies and published reports to ensure that the data was readily available to all providers. While there, I published two teleradiology performance studies and consulted with numerous groups and facilities looking to make teleradiology decisions.
At RSNA in 2011, I had an opportunity to work with a provider who I will never forget. He was looking to make a very large ultrasound purchase for his health system. The company, and the product he was considering, had struggled with reliability, which I had published in a report on ultrasound. Due to research, we had validated that many of the issues had been corrected. As I met with this provider and showed him a trend chart that displayed improved satisfaction by the company’s customers, he made a comment that settled very heavily on me, “I can appreciate that they’ve corrected a very large problem. But, the fact remains that this is a company that allowed their customers to experience a great deal of frustration and pain for a very long time. Why would I want to trust that they wouldn’t make a decision that would impact their customers negatively again?”
As I considered companies to partner with for the next stage of my career, I took many things into consideration. I looked at the stability of organizations, the leadership, what I’d heard their customers personally tell me about their experience with them, and ultimately what I could bring to the table in any organization. Teleradiology is my greatest passion, and having spent years studying the performance of these organizations I had quite a bit of information to pull from.
I thought of one smaller teleradiology firm that had shown very good performance, but their leadership team consisted solely of one owner/medical director. I knew from the research I’d done at KLAS that the lack of a team of leaders had left the head of the company stretched too thin and I’d begun to hear rumblings from customers about how that was impacting them. When I thought of the possibility of joining a larger company, I remembered the comment above made by a provider considering ultrasound… The larger company had made several decisions over the past year that had equated to massive frustrations and pains for their customers. How could I trust a company who had made decisions that had so poorly impacted their partners?
When I considered StatRad, there were three key points that were very attractive to me: they had a very strong leadership team, they were not owned by an investment firm or large company, and I knew from my research at KLAS that quality was very important to them. I also knew StatRad was poised for growth (based on research I’d done while at KLAS) due to the failures of the larger company. StatRad, with a strong leadership team was poised to grow successfully, without negatively impacting their current customers.
It is a joy to be part of an organization that so sincerely cares.
Emily Crane
